Direct Response Creative Strategist Job at Lonvera, United States

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  • Lonvera
  • United States

Job Description

We’re Lonvera — a fast-growing DTC supplement brand in the health and wellness space.
We’re looking for a Creative Strategist who can ideate, research, and deliver 15–25 high-performing Meta ad concepts per week across multiple products and customer avatars.

If you live and breathe direct response marketing , obsess over scroll-stopping ideas, and know how to turn raw market insights into thumb-stopping UGC-style ads — we want to talk.

🧠 Responsibilities

  • Generate 15–25 fresh ad concepts weekly tailored for Meta (Facebook & Instagram)

  • Write direct response copy and creative briefs with strong hooks, pacing, and structure

  • Conduct market research to uncover customer pain points, desires, and objections

  • Create ad concepts for different stages of the funnel — cold, warm, and hot traffic

  • Source content from UGC creators across platforms like TikTok, Instagram, and UGC marketplaces

  • Analyze performance and iterate on ad creative to improve conversions

  • Work across multiple products and avatars while maintaining clarity, speed, and attention to detail

Qualifications

  • 3+ years experience in a direct response or performance creative role (e-commerce brand, agency, or affiliate)

  • Deep knowledge of video pacing, ad storytelling, attention hooks, and scroll psychology

  • Strong direct response copywriting ability — especially for Meta video ads

  • Proven ability to analyze and optimize creative based on performance data

  • Experienced working with UGC creators and content sourcing platforms

  • Able to leverage AI tools to increase output without sacrificing quality

  • Fast, detail-oriented, self-managed — thrives in a remote, high-speed environment

  • Strong grasp of fundamental marketing principles and avatar-specific messaging

💸 Compensation & Perks

  • Bonuses offered for winning ad concepts that meet performance benchmarks

  • 100% remote, async-friendly (we move fast but respect autonomy)

  • Work with a 7-figure+ brand scaling aggressively with proven products

  • Clear KPIs, high ownership, and a performance-driven culture

  • Room to grow into senior creative director or performance creative lead

  • Collaborative team that values testing, iteration, and speed over red tape

Job Tags

Full time, Remote work,

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